Here’s what the Observer said about LOOK HERE:

‘Here is a book to make you love London – with all its synchronicity and serendipity, with the sheer sense of possibility generated by being part of a population of 9.5 million. To traverse its twisting streets, she writes, is “to move through time itself” – and not just history but personal history, too.'

I write for brands, for myself and for a few publications that I love. I’m also the London correspondent for Dirt.

Recent work: Look Here - buy it, read some reviews or an interview with me. Nine ways of looking at a pint of Guinness (Vittles). Interviewing the Irish diaspora for the Department of Foreign Affairs. Inspiring writing for interiors dreamers (Fy!) Content and UX writing for runners (adidas). Campaigns and concepting (H&M). Writing for the C-Suite (Big Tech). In defence of people-watching (Financial Times). The London Review of Looks. Decoding Britain for Dirt. Everything from TikTok ads to TOV to T&S for Depop (2019 - present). Layers: a style podcast with Stevie Mackenzie-Smith (2018-2020). TOV and UX writing for Garry Kasparov’s chess website (2020). A Pint in London (featured on It’s Nice That). Wayfinding, an essay (Tolka issue 1). A film with the women of Atelier Versace (2019). Social media copywriting for Ikea UK, Agent Provocateur. Lots of copy for Swarovski (2018-2020). Films for & Other Stories, Selfridges, Nowness. Consulting and scriptwriting (Conde Nast Creative). A column about reading (AnOther).

I’m based in London and on the internet. If you’d like to work with me in some capacity, drop me a line. I don’t work with oil and gas companies, betting platforms or tobacco brands. For book projects, I’m represented by Seren Adams at United Agents.

Author photo by Sophie Davidson